Marketing consultancy and partnerships

Together for Dresden Elbland

Consultancy for tour operators

Successful group tours are based on thorough preparation. As your trusted partner, we actively support you in bringing our destination to life for your customers. Please feel free to make use of our free media packs, infrastructure data and direct contacts with local service providers.

Our contact person for tour operators

Corinne Miseer

Geschäftsführerin

Consultancy for conference and event organisers

Unique events call for a special setting. Our Dresden Convention Service will assist you free of charge and impartially with the planning of your event. You are also welcome to take advantage of our offers for trade visitor trips and familiarisation trips.

Our contact person for conference and event organisers

Romana Groß

Leiterin MICE-Marketing

Online marketing and campaign management

Digital communication opens the door to new travel experiences. Our primary aim is to showcase beauty and diversity. Through our strategic online marketing and campaign management, we are putting Dresden Elbland in the spotlight. On social media channels, we use striking formats to spark a pure desire to explore. We address potential visitors directly and actively encourage them to explore. The lively stories in Dresden Magazine offer you flexible formats for your advertising message.

Audience celebrates a concert at Film Nights on the Elbe in Dresden.
Events calendar
You can promote your event in Dresden Elbland free of charge on the events calendar.
Pause in einem Atelier der Hochschule für Bildende Künste Dresden
Dresden Magazine
Our webzine offers you an excellent platform for your advertising message.
Dresden Media Server
Dresden Media Server
On the media server, you will find images, videos, publications and data available for free download.
A woman is lying on the sofa with her laptop, reading *Dresden Magazin* online.

Media information about Dresden Magazine

Target audience:

Current and future opinion leaders and decision-makers with an interest in travel, holidays, and the arts and culture scene.

 

Print edition:

  • Circulation: 274,000 (DE), of which 4,000 (EN)
  • Published once a year – January/February
  • 260,000 copies are distributed via newspapers in the DACH market
  • Format: Width 215 mm, height 263 mm / 52 pages

 

Online edition:

  • 10.4 million impressions via Google Search
  • A further 87,900 impressions via Google News and Google Discover
  • 1,320 number-one keywords on Google

Your events in the Dresden Elbland events calendar

The official events calendar brings your experiences directly to visitors in Dresden and the Elbland region. Registration and use are completely free of charge for you.

 

Our region thrives on unforgettable moments, major cultural events and charming festivals. Your events are a valuable part of this diversity. Showcase your offerings right where future visitors are specifically looking for inspiration for their trip. Signing up is straightforward. Simply click the ‘Register’ button to create your profile in just a few steps. You can then add your public events yourself and immediately increase your reach.

 

Do you organise events regularly and have your own database? In that case, we offer you our free API. This allows your data to be fed directly and automatically into our calendar. Simply get in touch with us.

The Visit Dresden Elbland Newsletter

Insider tips delivered straight to your inbox

We send out our ‘Visit Dresden’ newsletter once a month to over 8,500 recipients. Our target audience consists of leisure and city break travellers, cycling and walking holidaymakers, and families. Through tips, recommendations and seasonal programmes, we aim to inspire people to visit the Dresden Elbland region.

Couple takes a selfie in front of a church in Dresden's historic old town.

A Heart for Content Creators

People don’t trust brands. People trust people. This is a principle we live by and one that is reflected in our online marketing activities. For us, influencer marketing is a way of collaborating with people who share authentic images and emotions with their community and act as ambassadors for the city of Dresden.

 

We invite content creators to our region and show them the beauty and diversity of Dresden Elbland through a personalised and varied programme. To this end, we work with partners such as the German National Tourist Board (DZT) and blogger networks.

Our point of contact for online marketing and campaign management

Marco Blüthgen

Leiter Markenmanagement und Marketing Services

Market and trend research
Market and trend research

Facts, figures and statistics on tourism in Dresden Elbland.

Ansprechpartner & Kontakt
Ansprechpartner & Kontakt

Das Team der Dresden Marketing GmbH stellt sich vor.